Bros Before… Nevermind

When Male Friendships Ghost Harder Than Your Ex

Somewhere between the group chat and the group discount at a bachelor party, something shifted.

Men used to ride for their family and friends. Now they disappear into careers, casual flings, or curated relationships that look good in photos but feel like silence in real life.

I still keep in touch with a few of my guy friends. The rare breed. The ones who didn’t go full ghost the moment they started splitting their Netflix. But most? They vanished into the abyss—married, moved, or mentally unavailable. Once in a while they resurface on social media, flexing deadlifts or pretending to be “healed” because they went on one solo trip to Peru.

The rest? They’re chasing women they can’t hold a conversation with, while ignoring the people who held them down when they couldn’t hold themselves up.

Friendship, for them, became something nostalgic—like old sneakers or a college hoodie. Comfortable once, but no longer part of the rotation.

And I get it. Life moves. People change.

But some of you didn’t just grow apart. You dropped your friends—guys and girls—like they were leftovers.

What’s wild is—when a woman loses a friend, she’ll cry, talk about it, maybe even write a poem.

When a man loses a friend? He just… doesn’t notice.

Until one day, he’s sitting across from a girl he barely knows, ordering another drink he doesn’t want, and quietly wondering why something feels missing.

It’s not always love.

Sometimes it’s just the friend who used to tell him the truth.

So no, this isn’t a sentimental plea to rekindle the bromance—or the bond you had with the woman who actually saw you.

It’s just a reminder:

Not every good thing in life comes with cleavage.

Sometimes, it comes with history, accountability—and a drink that doesn’t need a first date.